What's it like to work with Quarry on an Experiential Segmentation project? This document gives you a step-by-step overview of the methodology we follow, and the kinds of conversations you'll be involved in during each phase of the project.
Most Recent Flipbooks
Companion workbook to Quarry's Experiential Segmentation Workshop.
Zombies, Phantoms, Shadows - 3 Threats to Your Experience Innovation Initiatives
Re-thinking the Customer in the age of #CX
Beyond The Pale - Searching for Strategically Actionable Insight
From Vulnerable to Advantaged - A Personas Typology
Your Segmentation Model - #1 Hidden Obstacle to Exceptional CX
The Savvy Marketers Guide to Digital Experience Design Strategy
The Savvy Marketers Guide to Leading With Personas