Re-thinking the Customer in the age of #CX

February 8, 2018

This infographic draws on Quarry's research into existing B2B segmentation practices to identify common fail-points, and to provide step by step guidance to get past them on the road to better customer experience.

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Zombies, Phantoms, Shadows - 3 Threats to Your Experience Innovation Initiatives
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Beyond The Pale - Searching for Strategically Actionable Insight
Beyond The Pale - Searching for Strategically Actionable Insight