The Savvy Marketer’s Guide® to Digital Experience Design Strategy offers methodological advice for building digital experiences that win the hearts and minds of your buyers.
Most Recent Flipbooks
Companion workbook to Quarry's Experiential Segmentation Workshop.
Zombies, Phantoms, Shadows - 3 Threats to Your Experience Innovation Initiatives
Re-thinking the Customer in the age of #CX
Beyond The Pale - Searching for Strategically Actionable Insight
From Vulnerable to Advantaged - A Personas Typology
The Road From Insight To Innovation
Your Segmentation Model - #1 Hidden Obstacle to Exceptional CX
The Savvy Marketers Guide to Leading With Personas