5 Conversations for CX Leaders to Lead

March 24, 2015
The difference that really matters between CX leaders and practitioners is not their title, but whether they’re “building cathedrals” or just “laying bricks.” To help their organizations become more customer-centric, CX leaders need to actively participate in and shape conversations in their organizations around 5 key topics: Disruption, Loyalty, Data, Brand and Innovation.
Previous Presentation
Digital Experience Design Strategy at the CXPA 2015
Digital Experience Design Strategy at the CXPA 2015

Are you seeking to differentiate your brand brand through digital experience? This presentation will show y...

Next Presentation
Case study: How Symantec built engagement through design
Case study: How Symantec built engagement through design

This case study summarizes the results of a controlled quantitative experiment surrounding the idea that de...